If you’re running a WordPress website, you might have come across the Endurance Cache feature, especially if your hosting provider is Bluehost or any other Endurance International Group brand.
But what exactly is Endurance Cache and how does it benefit your website?
Endurance Page Cache is a plugin installed by default on websites hosted on Bluehost and its affiliates. This plugin is designed to improve the performance and speed of your website.
Essentially, Endurance Page Cache is a caching system. Caching is a technique that stores a version of your website in a visitor’s browser after their first visit. When the visitor returns, instead of loading the whole page again, the stored (or cached) version is displayed. This reduces the amount of data transferred between the visitor’s device and your website, making your website load faster.
In the context of WordPress, caching can significantly improve the user experience, lower the resource usage, and even improve your website’s SEO performance.
The Endurance Page Cache plugin achieves this by creating and storing static HTML versions of your website pages. These static pages load faster than dynamic PHP pages, which must be generated each time a visitor requests a page. This process saves time and server resources, leading to quicker page load times and a more responsive website.
You can easily manage the plugin from your WordPress dashboard, including clearing the cache, which you should do whenever you update your website’s content or design.
However, not all experiences with the Endurance Page Cache plugin are positive. Some users report that it interferes with other plugins and recommend using alternative cache plugins. It’s always wise to do some research and choose the caching solution that best fits your needs.